Internet Marketing Blog

Understanding Conversion Rates The term "conversion rate" is used in inbound marketing and internet marketing circles to denote the ratio of website visitors who are converted from viewing content when visiting those websites to performing desired a... Read More

Posted on Internet Marketing Blog on November 15th, 2012

One of the rules of thumb or themes that many internet marketers and webmasters follow on a regular basis is testing. Simply stated, you aren't really marketing if you aren't measuring and tracking. Many online businesses will survive or fail depen... Read More

Posted on Internet Marketing Blog on November 14th, 2012

A landing page is typically the first webpage that your potential customers are redirected and exposed to after clicking on one of your advertisements. The advertisement may have shown up as a banner ad, an e-mail link, a paid search (i.e. Google Ad... Read More

Posted on Internet Marketing Blog on October 30th, 2012

Why are Website Links so Important? Surprisingly, there are still numerous webmasters who are unsure about adding links to their web pages either because they are not aware of the important factors that determine whether or not they should link to t... Read More

Posted on Internet Marketing Blog on October 30th, 2012

First impressions are very powerful and much like a double-edged sword in that they can attract further interest on behalf of the website visitor, or they can drive them away. Needless to say, first impressions are important and webmasters need to re... Read More

Posted on Internet Marketing Blog on September 21st, 2012

If you have recently taken your land-based business to the internet, you are probably aware of the fact that display advertising is a necessary expense that plays a significant role in the survival of your company. This is also true when you are lau... Read More

Posted on Internet Marketing Blog on September 13th, 2012

The Importance of Building Trust in any Business Building and growing a business relies a great deal on establishing trust between yourself and the clientele that patronize it. The same is true in any online business. Relationships are two-way lin... Read More

Posted on Internet Marketing Blog on September 11th, 2012

The 7 Elements of Consumerism that Drive Traffic to a Website According to some of the more notable internet marketing experts, there are 7 consumer elements that must be included in online business videos. These elements apply to all areas of the ... Read More

Posted on Internet Marketing Blog on September 11th, 2012

What do we mean by Mobile Landing Pages? Internet landing pages are also referred to as lead capture pages. It is the web page that visitor traffic "lands" on when those individuals click on an ad, a hyperlink, of a search engine result page link. ... Read More

Posted on Internet Marketing Blog on August 31st, 2012

Although the statistics regarding failure and success in internet marketing are speculative at best, Entrepreneur Magazine published an article back in 2008 regarding this subject. According to the article, there are 600,000 new online businesses th... Read More

Posted on Internet Marketing Blog on August 31st, 2012

Building a successful Google ad campaign relies completely on finding the right keywords for your product or service. When you join the Google AdWords network, you are plugging yourself directly into the marketing power of the Google search engine. A... Read More

Posted on Internet Marketing Blog on August 17th, 2012

When you are visiting a website, you may notice text ads and banner ads placed at strategic places throughout the site. It can sometimes seem like the ads were written specifically for that website because the sales content seems so specific. If you ... Read More

Posted on Internet Marketing Blog on August 17th, 2012

Internet search engines have been clamping down on website content for some time now. The main mantra has been to make certain that the websites with the most valuable content will be the sites that show up highest in the search engine results. The v... Read More

Posted on Internet Marketing Blog on August 17th, 2012

The internet is one of the most influential means of communication today and is currently been utilized by billions of people, countless businesses, corporations and government agencies throughout the world. This is why people are also incorporating ... Read More

Posted on Internet Marketing Blog on August 13th, 2012

With the advancement of technology, more and more innovations are being made every day. The fast paced boom of technology is in an exponential rate that people are dazzled by it. Among the most influential in terms of technology is the prominent use ... Read More

Posted on Internet Marketing Blog on August 13th, 2012

The internet is a repository of billions of information that is being accessed by billions of people every day. Billions of people interact, communicate and transact through the internet and it is currently one of the most used medium of communicatio... Read More

Posted on Internet Marketing Blog on August 10th, 2012

Link building has long been a popular method of driving traffic to one's website, and getting ranked higher in the search engines. These anchor texts have appeared on other people's websites, email signatures, discussion forums, newsletters and a myr... Read More

Posted on Internet Marketing Blog on August 9th, 2012

The internet is a vast and wondrous thing and a very useful tool for getting your brand seen by a wider audience. The proliferation of social networking sites can have a very profound effect on the visibility of your brand. Whilst we are talking abou... Read More

Posted on Internet Marketing Blog on February 21st, 2012

No matter what you are trying to sell or what service you wish to provide, your ability to succeed online will be directly proportionate to the visibility of the item you are selling or the service you are providing. Unless you have invented tartan p... Read More

Posted on Internet Marketing Blog on February 21st, 2012

With the internet getting more and more important to daily human life, more and more businesses are considering the use of social media as one of the main venue for their marketing strategy. Businesses leverage social media to create a strong presenc... Read More

Posted on Internet Marketing Blog on February 21st, 2012